Feb 27th 2012 By: Caleb Goellner
In honor of
Coinciding with the 3-D re-release of Star Wars: Episode One, The Phantom Menace Jason "ToyOtter" Geyer
has shared some of the unproduced tie-in product concepts pitched to Pepsi during his time spent working at a promotional merchandise company circa 1998
. Though a number of items Geyer and his co-workers pitched made it to production, others were rejected at lower levels before Lucasfilm or Pepsi got to take a look at them. The practicality of some of the items is questionable, but the creativity and care behind everything Geyer and company cooked up is clear -- especially considering they were imagined with limited information about Episode One
. Some, such as the Han in Carbonite popsicle mold have even been produced (in one fashion or another
) in the 14 years since these products were dreamed up. Check out a few of our favorite unmade merchandise concept after the cut.